Starting August 2, 2025, the European Union enforced new regulations targeting general-purpose artificial intelligence (GPAI) models - the technology behind tools like ChatGPT, Copilot, and other generative AI applications. These rules form a key part of the AI Act, aimed at ensuring responsible development and deployment of such AI systems.

According to data from Eurostat, only 3.6% of Bulgarian businesses with 10 or more employees utilized artificial intelligence (AI) technologies to manage their operations in 2023. This places Bulgaria among the lowest-ranking countries in the European Union in terms of AI adoption.

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Artificial intelligence is changing the world’s economic and political landscapes, pushing every country to increase their AI investments. Bulgaria has a lot to catch up with its European peers on that front. According to research conducted by BGNES, only the Netherlands spends less on AI projects than Bulgaria, with Sofia allocating a mere 0.62% of its digitalization funds to this game-changing technology.